Assessing the Ophthalmic Equipment Market in India for a Global Manufacturer of Electronic Instruments Looking to Invest in an Ophthalmic Device Manufacturer
In order to develop the market landscape, UC adopted the following approach:
● Conducted primary research to understand the level of adoption of individual product segments across different categories of end users
● Identified for each end user segment, key selection criterion, key decision makers and preferred brands
● Assessed the current penetration level and future potential of advanced ophthalmic diagnostic devices in India
The client received a product segment level overview of the ophthalmic device market in India.